Hotel Meta Search and Google Hotel Ads

A presentation by David Tucker
Founder, Travelers Book Direct

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About this presentation

In this session David Tucker from Travelers Book Direct explores strategies for Meta Search, Google Hotels Ads, and Google Book Direct. This set of powerful strategies provides your property with the ability to compete directly with the OTA's on their turf, and convert guests into your direct booking channel at a fraction of the cost. In this session you will learn how to get your channel set up, integration into your booking platform, bidding strategies, cancellation considerations and pricing outlines.

Primarily for hotels, inns, resorts and B&B's; however short term vacation rental opportunities will also be discussed and you will get the most up-to-date information available.

David Tucker

Founder at TBDx Travelers Book Direct

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